February 2, 2018

Isis 40 Years Anniversary

  • Client

    Isis

Overview

ISIS is a trustworthy brand that promotes Organic Lifestyle by its Organic & Healthy products, that is good for you, your family and the environment. Their products are mainly natural herbs

ISIS is a trustworthy brand that promotes Organic Lifestyle by its Organic & Healthy products, that is good for you, your family and the environment. Their products are mainly natural herbs that are used to make hot drinks and are used as remedies in many cases. They also have fresh fruits and vegetables and other minor grocery products.
ISIS produces a wholesome, nutritious and delicious products from carefully selected raw materials that are free of any artificial additives or preservatives to encourage people to stay healthy.

Challenge

An appealing and attractive campaign both aesthetically and in terms of the award of winning a trip to Malaysia.

Developing a communication concept/campaign to celebrate the 40th anniversary of Isis with consumers through a competition to win a trip to Malaysia.

Our Solution

To create an appealing and attractive campaign both aesthetically and in terms of the award of winning a trip to Malaysia

Through working on marketing, design concepts and social media material we wanted to create an appealing and attractive campaign both aesthetically and in terms of the award of winning a trip to Malaysia.

Focusing on the organic and healthy aspect of Isis, we created a campaign with natural and organic looks to capitalize on the healthy aspect of the brand. We put our products in green and natural environments to hammer on our main concept. We also focused on spreading the competition to award one of our loyal fans with a trip to Malaysia.

Our Execution

Turning our solution into a reality!

Starting form drawing the storyboard, making the treatment, shooting, photography and social media posts

Impact

We Read between the numbers.

The 40 year anniversary campaign yielded great results as the brand became even more well-known and people from all backgrounds bought the product to participate in the competition in order to win the trip. The campaign had great reach, engagement and shares and generated a big increase in followers.

Services used

Creative Services

Dazzling campaigns, copies, video productions and much more are things rooted passionately within Dottopia. so we treasure originality and out of the box thinking.

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